E-Business Library > May 24, 2008

Evaluating CRM solutions for Small and Midsized Companies

 [Servicexen Thoughts about IT Service Management and Strategy] Enterprise-level CRM solutions offer everything that the lower-tier SFA market offers, but they also include capabilities that provide customer information to every department in the organization that touches a customer (known as touch points). These comprehensive solutions link every aspect of your company, from front-office applications to back-end systems, such as financial, enterprise resource planning (ERP), and inventory systems.

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